Our world has changed so much in the last year and a half. And while we are all still adjusting to the "new" normal, now is the time to take a good look at how we embrace our digital footprint.
Read more...
I am sure you have seen the number of adverts out there for cheap websites. A lot of these cheap websites use WordPress or Wix as a base. Getting a website is essential for your business especially in today’s climate. But is it worth it to rush to get a cheap website?
Read more...
Lately, I have seen several adverts on business pages looking for people to help companies update or create new websites. They usually ask for a designer or a developer to build it for them. It seems to me that they tend to forget to ask for the most important person, a Content Writer.
Read more...
Social Media is an ever-growing presence in our world. From Facebook and Instagram to Pinterest and TikTok, it’s an ever-growing presence. It has been around since 1997 and it’s not going anywhere soon. As of 2019, 42% of the population had a Social Media account.
Read more...
If you search for "Digital Marketing trends of 2020", you will quickly see that one of the trends is Voice Searches and marketing towards that.
Read more...
In 2019 we saw a huge movement towards Emotional Branding and the trend is definitely continuing into 2020. "The ability for people, brands and businesses to create lasting connections has become fundamental to both personal and professional success." - James Endersby
Read more...
There I have said it. And yes, I am aware that all the research shows that the long-form blog is the best format of blog and that it is the most shared form as well.
Read more...
Do you often feel that you can't find a new topic to write about? With hundreds of bloggers, influencers and companies with blogs that it just seems that all topics you can think of have been covered before by someone else.
Read more...
Let's start with the biggest and most used search engine: Google. Google has done at least 2 algorithm updates this year alone. The biggest problem with Google however, is they are very secretive about exactly what is in each update. Sometimes they do give limited information after the update if they feel it's necessary. These updates often affect the rankings of websites. Even with the most perfect SEO techniques, your website ranking may be affected by the update.
Read more...
As a new business owner, I have learnt quite a lot over the last couple of months. However, the biggest thing was how important networking is.
Read more...
Don't you hate it when you get an E-mail that isn't relevant to you? Doesn't it make you feel as if the company sending it doesn't care?
Read more...
The process of creating the perfect blog, is a long and complicated process, but if it is done properly it is worth the return on investment.
Read more...
There is nothing worse than producing a wonderful and engaging piece of content, only to realise after you have published it that there was a spelling or grammar error. It happens to the best of us.
Read more...
Content is no longer just a blog. It has become a multi-faceted part of everyday business. You can no longer focus on just producing blogs for your webpage.
Read more...
